Search Engine Patrol Terms and Conditions

Terms and Conditions for Non Pay Per Click Search Engine Optimization Packages

This agreement is between you, referred from now as "Company", and SearchEnginePatrol.com, referred from now on as "Consultant".

The Company hereby contracts Consultant to improve the ranking of the company's web site in the search engines in accordance with the following terms and conditions:

1. The Company shall pay the Consultant 50% in advance. This advance can be in the form of a check or charged online via credit card and our secured server. The remaining 50% is due upon submission to the search engines of the Company’s web site.

2. Upon receipt of the advance payment from the Company, the Consultant will start optimizing the company's web site for the search engines. Optimization includes all services as outlined in Consultant’s “process doc” that will be emailed to the Company upon receipt of the advance. Such optimization will be performed by Consultant, or if the Company prefers, Consultant can instruct the company’s webmaster on specific text and html code changes. These changes include minor revisions to web site text, subheads and headings so as to include those keywords approved by the Company.

3. The Consultant agrees to perform those services as outlined in the specific package selected:
http://www.searchenginepatrol.com/packages.html

4. The Company may choose between three packages:
• Standard package
• Deluxe package
• Premium package

5. The Consultant, as part of the initial optimization services, will work to obtain top 30 rankings for those keywords mutually-agreed upon between the Consultant and the Company.

6. The Consultant shall not optimize the Company's web site for single word keywords. The Consultant shall only optimize the Company's web site for multiple word keywords.
In some instances, specific single and multiple word keywords are too broad any may require further targeting or additional investment in order to obtain top 30 rankings. (For example, “cell phones,” “web hosting” or “mutual funds” are highly competitive keywords and would command additional investment to achieve top 30 rankings.

7. Upon completion of the Consultant’s initial services, (approximately within 4 weeks from the start of the optimization work) the Company can select the option to maintain the high rankings achieved by the Consultant by authorizing the Consultant to perform ongoing maintenance. Maintenance investment is indicated in the matrix of services:
http://www.searchenginepatrol.com/packages.html
Maintenance is charged to your credit card every quarter, 100% payable in advance. (For example, maintenance for the 3rd quarter (July/August/September) would be due on July 1st.

8. The Company will directly pay Inktomi its fee for spidering the page(s) submitted to Inktomi network that the Consultant has optimized for the Company.

9. The company may select the Consultant to perform a Yahoo Business Directory Submission. The price for this service is billed at Consultant’s cost and is payable in advance.
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10. The number of "top 30 positions" that the consultant has obtained for the company will be calculated on the basis of the positions that the consultant has managed to obtained for the company's web site in the major search engines and directories, i.e. AltaVista, AOL, Fast, Google, Teoma/Ask Jeeves, IWon, Lycos, MSN, Netscape, Open Directory and Yahoo!

11. The Company agrees that the Consultant will add a link from the Company’s site to the Consultant’s site. The text of the link reads: “Search Engine Optimization Services by SearchEnginePatrol.com Company has the option of adding the link in the following areas: 1) home page (in small type, no logo); 2) links page or 3) site map.

12. The copyright to the pages created by the Consultant will belong to the Company. However, if the Company makes any changes to these pages without the advice of the consultant, the Consultant will not be responsible for the consequences.

13. Because of frequent changes made by the search engines in the methods by which they rank sites, the Consultant does not guarantee that the search engine positions that the Consultant has obtained for the company will be permanent.

14. In order to create the optimized pages for the Company, the Consultant may ask the Company to provide new or additional content related to the company's site. The Company will promptly provide the Consultant with the content required by the Consultant. If the Consultant must generate the needed content, additional investment will be required.

15. Whenever the Consultant recommends certain modifications to the design or content of the company's web site in order to improve the position of the company's web site in the search engines, the Company will promptly make such modifications.

16. The Consultant will not divulge information related to the personal or financial affairs of the Company to any third party unless specifically instructed to do so by the Company.

17. Prices of our products and services are subject to change without notice. Any service that is contacted for will be honored at the price available at the time of purchase of the Consultant’s services. Company has the option to lock-in maintenance fees by purchasing a year’s worth of services in advance.

18. Company agrees that the Consultant’s fees are based on the amount of time invested on an hourly basis. As such, only a specific number of hours of consulting are including in each of the packages. Should those hours be exhausted, additional investment may be required.

19. Company agrees that any testimonial or opinion given with respect to the Consultant’s services, may be used in the Consultant’s marketing materials, and this agreement constitutes as written release of any rights by the Company or the Company’s authorized agent to do so.